Rising from the Pits

The story of this serial entrepreneur begins in the mid-1970s when she was just starting out in her career. She had always been interested in entrepreneurship and had a burning desire to start her own business. However, she didn’t have much in the way of capital, so she decided to bootstrap her way to success. Carolyn will share her story about her first business where she was turned down for a loan due to her lack of collateral and credit history. Her second business was as one of the first women to trade their own money on the floor of the Chicago Board of Options Exchange (CBOE). By then, she was more experienced and was able to purchase her seat on the Exchange. She now owns her third business, DyMynd, a software company that developed a cutting-edge product for the Financial Services industry. She took everything she has learned as a trader about people’s feelings about risk to develop her own product. Carolyn became a champion of other women’s dreams, and continues to work to help them achieve their goals.

Starring: Carolyn Leonard